Switzerland and the UK have a long-standing relationship with common political and economic values, which form the basis for successful cooperation in many fields. Our two countries share a number of strengths: both are world leaders in innovation, research and education, and home to international financial centres and world-leading cultural institutions. #WeAreSwitzerland is an initiative by the Embassy of Switzerland in the United Kingdom to forge new synergies between Switzerland and the UK across innovation, science, culture, economy and politics.We are innovative. We are creative. We are sustainable. We are committed. We are connected.We are Switzerland.